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What is The eMarketing Bootcamp?

The eMarketing Bootcamp 6-part webinar series was built from the ground up to help you take advantage of online marketing techniques. The 6 hour curriculum, facilitated by internet marketing professionals, covers a mixture of practical how-to info as well as fundamental marketing strategies.

Utilizing a webinar format allows you the flexibility to participate in the series wherever you are as long as you have a computer and interact access – of course!

Sign up today and join us for eMarketing Bootcamp.

Learn more about the series

3 Reasons to take this Series
Practical marketing tactics for you to explore
Walk away with FREE tools to use today
Ask the pros your questions
Only $35.00 per webinar or $179.00 for all six.


 

 
 

 

Session 1 - eMarketing at the Speed of Light

May 27th, 2010 – 4PM – 5PM
In today’s market a web presence is critical to the success of a business – small and large. However, a web presence alone doesn’t guarantee success. Knowing how to apply various web marketing tactics to your comprehensive marketing strategy is critical to keeping your sales funnel full, especially during a recession. 

Session 2 - Optimizing websites for conversion

June 3rd, 2010 – 4PM – 5PM 
Your website is the most important component of your online marketing strategy, and it is important you are aware of the various techniques you can employ to constantly improve it. Consumers expect more from websites, and having a high quality website is a must. This session will cover how to improve the layout, design, content, and general optimization of your website. 
 

Session 3 - Email Marketing 101

June 10th, 2010 – 4PM – 5PM 
Email marketing is incredibly important to your business. Review best practices to help reduce SPAM, improve open and click through rates (CTR), and learn how to get started right away with the various tools available. Review customer relationship management tools to make sure every touch point is logged and can help improve your sales initiatives. 

Session 4 - Search Engine Optimization (SEO) and Search Engine Marketing (SEM)

June 17th, 2010 – 4PM – 5PM
Learn why SEO and SEM are important for your organization’s website. Optimize your internet presence, starting with your website and keywords. Review the difference between SEO and SEM, and then look into the important tactics that can be used in developing a strategy for taking advantage of Google and the search engines. 

Session 5 - Social Media Optimization (SMO) Pt 1

June 24th, 2010 – 4PM – 5PM 
Are you ready to take the leap into the social mediasphere? Small businesses, corporations and non- profits alike are starting to realize the need to embrace social media and Web 2.0. Given the fact that over 30 million photos are uploaded to Facebook daily and Twitter has grown over 750% in the last year, ignoring these social media sites could hurt you in the long run as competitors in your industry beat you to market. During SMO Part 1, we’ll cover blogs (web logs), RSS feeds, and the fastest growing website Twitter. 

Session 6 - Social Media Optimization (SMO) Pt 2

July 1st, 2010 – 4PM – 5PM
This last and final session is the second part of a 2 part section on optimizing your use of social media. This session will cover social media in depth, and explore the power of social bookmarking sites such as delicious, digg, and reddit. Also, this session will cover how to get started with online video websites such as YouTube, and multiple web 2.0 tools that can be used to grow your business with little or no expense.

 

 

 

 

 
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